Tuesday, September 04, 2007

Fizzling FSBOs


Sellers who attempt to sell their homes on their own (FSBOs, For Sale By Owner) largely rely on yard signs, newspaper ads, and open houses to advertise their homes. Other utilize the Internet, which may seem like a good way to reach potential buyers. As the 2003 National Association of Realtors "Profile of Home Buyers & Sellers" survey shows, however, nearly eight in ten buyers who initially used the Internet to search for homes ultimately use real estate professionals to complete their purchases. As many FSBOs learn the hard way, knowing how and where to market a property is an important part of the selling process. Not fully understanding how to best reach potential buyers can lead to costly mistakes.
Hint: Sellers who attempt to sell their homes without the help of real estate professionals usually find that the paperwork required for real estate translations can be complex and very confusing.
When you want to market your home, rely on the help of a real estate professional. At Century21 VantagePoint Realty, I am trained in how to successfully market your property. You can benefit from my years of experience in determining the best, most realistic price and promoting your property to the greatest number of potential buyers. Call me to arrange for a meeting so that I can show you how to "orchestrate" the successful marketing of your home.
I have access to all of the properties listed through the Multiple Listing Service. I am an active member of the Columbia Greene Board of Realtors.
Call Stephanie at: 518-392-8484
Visit our website at: http://columbiacountyhomes.com/
See our Market Conditions Newsletter at: http://www.marketconditions.biz/